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Football star Pelé signs deal with MediaCom Sport and Legends 10

13 08 2012

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Brazilian football legend Pelé has signed a deal with Legends 10 (his global agent) and MediaCom Sport to support his future global brand extensions.

As Brazil hosts the 2014 FIFA World Cup and the 2016 Olympics, the four year contract sees him appearing in a variety of TV commercials and product endorsements, working alongside MediaCom Sport's clients including Dell and Volkswagen Group.

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